CALIFORNIA (Kashmir English): Apple has reportedly rebranded its web interface for its App Store, making it possible for people who aren’t viewing the store on Apple devices.
Previously, users could only view individual app pages on the web, often through search engines, without having the ability to browse the App Store directly.
While navigating to an iOS app’s store page on a MacBook would open the native App Store application. This action would lead to a dead end on non-Apple devices.
Updated Apple App Store interface
The updated App Store interface lets users search apps by category and by platform with different sections for apps on the iPhone, iPad, Watch, and other devices.
At present, users cannot download apps from the web, but this functionality could be added later.
The new design also highlights Apple’s determined push to portray itself as a more open ecosystem.
For years, governments around the globe filed complaints against it, blaming the company for acting as a monopoly and prevent competition.
Any move Apple adopts to make its products further available beyond its own ecosystem is relevant to those ongoing legal battles.
